Popular on TikTok and Instagram, high-end cosmetics are everywhere. But why pay sky-high prices when there are far more affordable alternatives readily available? Here are our dupes for 6 well-known luxury products.
L'Oréal Paris True Match Nude Tinted Serum
Just like the popular Ilia Tinted Serum, L'Oréal Paris True Match tinted serum contains hyaluronic acid to moisturize your skin and unify your complexion. This foundation also offers light, natural coverage while toning your skin like a serum.
Fit Me loose powder from Maybelline New York
Are you a fan of Laura Mercier's loose powder? You’ve got to try Maybelline New York's Fit Me loose powder, which sells for a fraction of the price. These two equivalent formulas are light and silky smooth, with a subtle shade that adds long wear to any makeup.
CoverGirl Trublend Undercover Concealer
Just like the high-end Shape Tape Concealer from Tarte Cosmetics, CoverGirl Trublend Undercover Concealer comes in a vegan formula that provides long wear and a natural finish. It also brightens your complexion, conceals redness and hides imperfections, giving you everything you need from a concealer, at a price you'll love.
Rimmel London Natural Bronzer
If you like the Hoola Bronzer from Benefit Cosmetics, you’re going to love the Natural Bronzer from Rimmel London, which offers a natural, luminous glow at a far lower price. Plus, the powder is soft, as smooth as silk, easy to apply and waterproof!
L'Oréal Paris Voluminous Lash Paradise mascara base
Better Than Sex mascara from Too Faced is best known for its volumizing, lengthening and curling properties. Well, so is new Volumizing Lash Paradise mascara from L'Oréal Paris. In fact, it’s virtually the same product. When paired with your favourite mascara, this base improves the hold of any mascara while revitalizing your lashes and giving you everything you’ll find in Too Faced mascara, for much less.
This is Milky Gloss by NYX
Imagine a lip-gloss that offers moisturizing comfort without the shine! Sounds like ShineOn gloss from Tower 28, right? Well, you can also get all that and more in NYX This is Milky lip-gloss, at a far better price. Best of all, it comes in 12 deliciously translucent shades. Just find the one that’s right for you.